LA Jewish Money

“The argument that all Jews have a heartfelt investment in the state of Israel is untrue. Some have a heartfelt investment in corned beef sandwiches.” — Judith Butler.

The Mendocino Film Festival took place these past two weekends and the little town was jumping with out-of-towners, some in the movie business, some wanting to be in the movie business, and some who enjoy watching movies on screens larger than postcards and wall calendars. Endemic rural funk collided with visiting urban slick, and being highly susceptible to ambivalent ambience, I avoided the commercial sector of town for most of the days the film festival was underway.

Didn’t I want to see the movies? Not really. The good documentaries are already, or soon will be, available to watch in the peaceful atmosphere of home, the fictional shorts shown at the festival are usually several years old and I’ve already seen the good ones, and listening to filmmakers pontificate about their creative processes makes my stomach gurgle, so no.

Which is not to say I don’t enjoy the film festival coming to town. I was involved in the movie business for several years in my salad days, and the vibe in the town when the film festival is underway brings back loads of good and bad memories from those tragi-comic years. For instance, on Saturday, in search of a good chicken to bake, I entered the Mendocino Market, a most excellent deli and sandwich shop across the street from the post office, and was greeted by an ambience I am deeply familiar with: LA Jewish Money.

I am Jewish, genetically speaking, and throughout my childhood I spent part of each summer with my Jewish grandparents, my mother’s parents, in Los Angeles. My grandparents were in the real estate business and many of their friends were in the real estate business and show business, those two enterprises conjoined since the birth of the film industry in Los Angeles in the early 1900’s.

LA Jewish Money was the primary fuel of the American movie industry in the twentieth century, both in Los Angeles and New York. Indeed, LA (and New York) Jewish money has been the primary fuel for all of show business, with much of that money coming from the fantastic profits accrued from buying and selling and developing real estate in the greater Los Angeles area (and Manhattan and Miami.)

Thus long before I became professionally entangled with Hollywood, I had listened to and partaken of hundreds of conversations in which Jewish men and women discussed life and business with a vocabulary and style and energy that evolved over decades of first and second and third generation American Jews settling in Los Angeles to partake of the land and movie gold rush that made Los Angeles into the vast city state it is today. Jewish money financed most of the movie studios, record companies, Broadway plays, television networks, television shows, and magazine and book publishers in America from 1900 until today—Facebook and Google the inventions of smart Jewish boys.

“A story to me means a plot where there is some surprise. Because that is how life is—full of surprises.” — Isaac Bashevis Singer

Which is to say, when I walked into the Mendocino Market and found myself in the midst of a dozen gregarious young Jewish men and women, the men overweight and excited and funny, the women stylish and clever and droll, the air rich with frying pastrami accompanying those Los Angeles movie peeps buying bushels of cookies and wine and beer and chips and potato salad and pickled herring to go with their sandwiches, everyone talking loud and fast and sarcastically, I not only understood everything they were saying to each other, I recognized these young Jewish movie people as the great grandchildren, figuratively speaking, of the cohorts of my Jewish grandparents.

“Jews have a tendency to become comedians.” — Sacha Baron Cohen

So if Jewish movie people are so smart and funny, why are American movies today so uniformly stupid and unfunny and downright bad? I think the answer lies in the word business. Artists tend to have little or no interest in business. And most good artists who become big successes have a businessperson taking care of business for them. If you are of my generation, you will remember when Joni Mitchell and Laura Nyro were major goddesses in the record business, but you may not know it was David Geffen who managed their careers and gave them the wherewithal to succeed. Business. LA Jewish Money.

Ergo: a good movie is a work of art, but the people in charge of financing and producing movies are concerned with profitability, not art. Thus a good movie is both a work of art and a miracle to emerge intact from the meat grinder of the ultra-commercial uncreative imitative movie business. This, I think, is the greatest irony about the movie industry and American culture in general. Smart people, very smart people, are responsible for the flood of dreck and mediocrity that is our culture today. Or maybe it isn’t so much ironic as tragic and pathetic and annoying.

“Jews don’t care about ancient rivalries. We worry about humidity in Miami.” — Evan Sayet

When Dick Donner, born Richard Schwartzberg, was directing the movie of my novel Inside Moves, he kindly allowed me to hang out on the set in Echo Park in Los Angeles for a week during the shooting. While I was there they filmed several scenes lifted unchanged from my novel, and one of those scenes was an emotional tour de force performed by the gifted actors Amy Wright and David Morse.

At scene’s end, the spellbound crew and cast members and show biz visitors to the set burst into applause and the air was filled with shouts of Bravo, to which Donner responded by slowly shaking his head and saying, “Not if we want to get a distributor.”

Because the name of the game is show business, not show art.

(Todd Walton’s web site is UnderTheTableBooks.com)